Contact

BALÍK PLUS s. r. o.
Na poříčí 1067/25, 101 00 Prague 10
Czech Republic

phone/fax: +420 266 314 580
mobile phone: +420 777 544 849
e-mail: info@balikplus.cz

IČ: 01753711
DIČ: CZ01753711
Registered in the Commercial Register of the District Court in Prague, Section C, Insert No.: 211309

Recent Posts

Coupon marketing is not only a tool for online shops

Naturally, at the first sight, Vouchers and voucher codes are associated with a fashion or cosmetic industry, due to their largest number on the market. But BALÍK PLUS campaigns, in which the advertising materials are inserted to the packages and distributed through a specially created network of online partners, are not exclusively dedicated to e-shops specializing in fashion, footwear or cosmetics.  This marketing channel may also be used by websites of all kinds. The best example of this is the recent cooperation between polish-brand BALÍK PLUS and Booking.com.

booking2

Booking.com for 23 years has offered a constantly growing database of hotels and apartments to spend the night. Customers also benefit from flight bookings, car rentals, and airport transfers. Today, the company has offices in 70 countries and its website is adapted to 43 languages, which undoubtedly proves its international success.

However, the company’s global position is not a reason to stop marketing activities. On the contrary, they should be planned and successfully repeated. In April 2019, Booking.com began working with the Polish subsidiary of BALÍK PLUS to create a campaign to attract new customers and promote the brand image in Poland. A coupon with an attractive form of money back promotion has been distributed. Customers who booked accommodation on Booking.com using a special line could receive up to 100PLN  or refund after their stay.

booking1b

The results of this campaign were extremely positive and therefore it was decided to cooperate in another promotional campaign, not only in Poland but also in the Czech Republic. We are convinced that this further cooperation between BALÍK PLUS and Booking.com will be successful!

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