Product Portfolio

BALÍK PLUS is a marketing tool used for sending targeted and effective advertising attachments and samples to Slovak and Czech online shoppers. By using this form of advertising you can acquire new customers and build the loyalty of existing customers.

Based on several selection criteria you can exactly reach your target group, whether you select it by age, gender, preferred product or shopping habits.

As part of our product portfolio, we offer several concepts.

Balík Plus 1
  • Attachment of DL size (210 x 100 mm) for one partner
  • Possible segmentation by product category or shipping partners, as well as by demographic characteristics of buyers (age, sex, shopping habits)
  • Product includes print production and insertion of advertising attachments
Balík Plus 2
  • Two partners share one attachment of DL size (210 x 100 mm)
  • Possible segmentation by product category (lifestyle, media, technology)
  • Product includes print production and insertion of advertising attachments
Balík Plus Extra
  • Attachment of one partner for the insertion of any kind of attachment – leaflets, brochures, catalogues
  • Possible segmentation by product category or shipping partners, as well as by demographic characteristics of buyers (age, sex, shopping habits)
Balík Plus Sampling
  • Attachment product samples, testers or products into packets of online shopping customers
  • Communication support by active on-line campaigns through the banners, newsletters, articles, competitions and social sites with the possibility of specific segmentation.
Balík Plus LOYALITY
  • Loyality program for online stores by Thank You notes for purchase
  • Cover with individual graphic content to say thank you to customer, to brand presentation and product presentation by the cover inserted into packages
  • Size: 240 x 224 mm (folded 120 x 224 mm)
  • Product incluces print production

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Recent Posts

MÖBELIX – the best for your home

Möbelix is one of the largest retailers of furniture and home accessories in Slovakia, the Czech Republic and Hungary. It offers not only a choice of wide range and variations of furniture and home accessories, but also various tricks, tips and trends to seasonally adjust and enhance the home.

Through the BALIK PLUS partner-eshops network in Slovakia and the Czech Republic, Möbelix has been communicating long-term campaigns to the actively e-shops visitors – “buyers” more than 3 years. This year Möbelix launched an exclusive Voucher with discount upto 20% to all range of products at moebelix.cz. It was inserted to more than 500,000 packages in Slovakia and approximately 750,000 packages in Czech.

Voucher Moebelix.cz in BALIKPLUS e-shop net

Carefully set segmentation narrowed target group to Women aged in all categories with interests to FASHION, BEAUTY&LIFESTYLE, HOME&FAMILY.

This printing-form of advertising is only one of many channels in MÖBELIX´s marketing strategy. It effectively reaching the new customers as well as promoting special events. On the other hand it helps powered market leadership not only in Slovakia, Czech Republic, Hungary, but also in domestic Austria´s market.

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